Last month, a buyer in Scottsdale called me crying. She’d signed with the first agent who answered her Zillow inquiry — a guy with 47 five-star reviews and a slick headshot. Three months in, she was still under contract on a house with a cracked foundation, no contingencies, and a lender she’d never met. The […]
Last March, a friend of mine in Charlotte asked me to help her rip out her old IDX site. We moved her over to Real Geeks on a Tuesday. Three weeks later her speed-to-lead dropped from 14 minutes to under two. You notice that kind of thing at the closing table. I’ve been licensed since
You closed three deals last month. Database is sitting at 2,800-something contacts. And your “system”? A messy stack of Gmail labels, a $9 spreadsheet template you bought off Etsy, and gut feeling. Then you hop on a coaching call. Somebody drops the phrase Follow Up Boss vs kvCORE and the room cracks in half. Half
You stare at the invoice. $4,800 last month. Twenty-two buyer leads. Two actually picked up the phone. One signed a buyer rep. The other ghosted you after a single showing in a Scottsdale ranch home that wasn’t even in their price range. That’s the math hundreds of US Realtors run every single quarter, and it’s
